In science, modularity refers to the connection of independent units to form a greater whole. Think the hexagonal cells of a honeycomb or the specialized regions of the brain. Modularity is vital to flexibility, variety, and resilience.
Modulr is a boutique consultancy that can connect with your agency or life sciences company to help you deliver more when you need it most—plus our clients love working with us.
Michelle can dream, think, and do. She brings 20 years of experience in pharma advertising, med ed, managed markets, consumer, and publishing as a creative director, content strategist, copywriter, editor, and entrepreneur on launches and evolutions for blockbuster and niche brands.
Known as a strategic creative, Michelle works across digital and print to drive sales and engagement by marrying what a brand wants to say with what customers want to hear—delivering the right content, to the right audience, at the right time.
Michelle leads every engagement personally, while connecting with a network of colleagues on an as-needed basis to generate the best results for her clients.
Award-winning creative vision (including concepting) informed by former lives in clinical research, journalism, and packaged goods
Everything from personas to content blueprints and customer journeys to messaging help build the foundation for your brand's success
Merging high-science acumen with the ability to tell a human story means content that is always clear, cohesive, exacting, and engaging
Michelle is a force of nature. A machine. A one-woman show. A unicorn. Never will you see a more powerful blend of creative ideation, strategic thinking, and customer-centric content development. If there were more people like her, it would change the agency model as we know it. But until then, we’ll all just have to hire an entire team. Everyone except the brilliant bastard that hired her, that is.
Have you ever looked at a daunting scope of work and frantically asked yourself, "What am I going to do? Who can possibly help me? How will all this work get done?" Well, I have. And the answer to these questions (and more) is beautifully simple: just hire Michelle Christman.
I've worked with Michelle on and off for many months and she consistently shines in terms of speed, accessibility, and knowledge of assigned therapeutic area. Please feel free to reach out to me directly for additional positive feedback.
Working with Michelle is an Account Manager's dream. She is a creative writer with a keen attention to detail. Michelle is able to gain the confidence and trust of Client in record time, she hears them and is able to resolve their concerns with a sense of ease. You would be lucky to have Michelle as a part of your team. I would work with her again in a heartbeat.
Any team would be lucky to have her. She's a pro, fast, smart as heck, unflappable and savvy. She'll write you a content blueprint, eDetail, or concept with the same amount of ease, speed, thoroughness and insight. Best writer in the biz, hands-down. Please don't book her so that she remains available whenever I need her.
I worked with Michelle on several digital projects and I instantly realized how she is a critical team member who provides strategic know-how, awesome collaborative support, and all-around positive energy. She asks pertinent questions and delivers solid solutions to creative problems of all shapes and sizes. Having her on the team always meant success was in sight. She is a copywritin' rockstar with a great sense of humor to boot.
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